"Curb" Taxi Hailing App

30-second ads that played as part of large web and television campaign, and still play on in-taxi video screens in over 100,000 taxis nationwide.

Client: Curb.
Role: Directing

Arlington, VA-based “Taxi Magic” was re-branding itself into “Curb” – a new app to compete directly with the likes of Uber and Lyft. In collaboration with The Duke and the Duck, our very own Ryan Patch directed these ads following everyday people using the Curb app, and highlighting the features of yellow cabs that many prefer to Uber or Lyft.